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Digital Marketing Through Facebook


We all use Facebook everyday and that makes it a very powerful platform for digital marketing, if you try to sell your product through Facebook’s use you will get access to millions of potential customers. Facebook can also serve as an incubator for your startup business if you use it wisely, but it has been observed that many companies just waste a sincere amount of their earnings for promotions on Facebook because they lack sufficient marketing strategy and thus it all goes to waste. Freelance SEO Singapore has some tips lined up for you so you can use FB as an effective digital marketing tool.

The first step to your Facook marketing is knowing your target audiences. To know this about this data you can use the data mining, which is easily available through Facebook data and it will show you as to who exactly are your target audience, it works on the basis of the number of people that have already liked your page and those who have potential to buy your product. Using this method you can safely invest your money and get access to the users that are more probable to buy your product.


Using Facebook you can also set different ads for different audiences, thus making it have a really unique feature. This feature gives you the opportunity to make various types of ads and then show them to various types of audiences. The best part is that you have a manifold increase in target audiences for your product.

Always try to have a landing page before directing your potential customers directly to your product. We all know Facebook’s advertising is very expensive and to maximize its use always have a landing page for your website. You can also maximize your products attention of your potential customers by using striking imagery. As soon as you will add an image that seems very catchy people will open it, thus making it a really good trick. Facebook has a tool Optimized CPM that will see your ad constraints and goals and then selects the budget for you. Freelance SEO Singapore advises you to let Facebook take care of this problem as to how much money it would cost for as spaces on Facebook. The final advice we can give is that stay updated to the ever changing nature of Facebook’s marketing platform and always make necessary changes to your digital marketing campaign depending on it.

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